We know the feeling. It’s hard enough nipping to the gym before work or during lunch, or managing to fit in that evening Yoga class, let alone undertake the FAFF of going for a swim in the middle of a working day. Getting up to get dressed to get wet to get dry to get dressed again? Agro.
But what if getting a swim into your day could be simplified? What if we gave you all the tips and kit to make that pre-work or lunchtime swim do-able. To mean it didn’t interrupt your day and instead it offered you time out, head space, a well needed break, without any of the headache or hassle you fear. So, now you’re listening?
We know it’s a bit Brownies, but the key to waking up ready for a swim is packing your bag the night before. Make sure you pop in the products for your morning’s skin routine, as well as your post swim outfit (don’t forget your bra – we’ve done it, it’s a nightmare), your swimming cossie and, if you’re lucky enough to own one, your essential Deakin and Blue Waterproof Lifesaver Bag. (Free with every Deakin and Blue purchase, our Lifesaver Bags are designed to keep your damp post-swim cossie away from the rest of the contents of your handbag. You're welcome.)
It’s hard getting out of bed at the best of times but we know getting up for exercise is the ultimate meh. That’s why we always ensure there’s a good pre-swim snack or, if you can face it, breakfast delight at the ready to tempt us into consciousness. A banana or cereal bar as a minimum to give you a quick blast of energy ahead of those lengths. Or, if you’re feeling really virtuous and organised, overnight oats with fruit or some avocado on toast are equal winners.
You know that feeling when you can’t wait for Thursday night, mainly because you’re seeing your favourite girls but also in a big way because you are wearing that new dress and you la la love it? It’s possible to feel the same about exercise apparel and we’re making that dream a reality. If you dread your swimming costume experience then all the overnight prepping in the world isn’t going to make a morning swim happen. If you haven’t already, invest in a signature Swimbra and matching bottoms (our Regular Set in Navy are super gym friendly if you like to feel a bit invisible, or go for our Coral if you’re the bold and adventurous type), so that getting ready for your swim makes you feel great and motivated and strong and not flat or shapeless.
The best trick anyone ever taught us for an exercise swim? Have a target before you get in the water. Whether it’s three sets of 10 minute swims, or 15 lengths or 1500m – setting yourself a target gives you focus and allows you to track your progress swim on swim. Make sure you’ve got a bottle of water pool-side to rehydrate as you work out – don’t forget, sweating in water is still sweating!
Once you’ve finished your swim, enjoy whatever post swim indulgences you prefer (sauna, steam room, 15 minute HOT shower) and simply shake your Deakin and Blue cossie under the shower, before giving it a gentle wring through and popping it in our signature Waterproof Lifesaver Bag. These bags are 100% waterproof, meaning your cossie can sit safely in your handbag for the rest of the day without getting anything else wet or smelly. Easy peasy.
Feeling a bit more inspired? Go on you underwater muses and let us know how you get on! (Don't forget to tag us in your D&B costumes with hashtag #Deakinandblue for 10% off your next order.)
We've developed our unique Muse Measurement sizing system to offer a comfortable, sleek and sculpting fit, whatever your shape or size.
We know that no two “size 12” bodies are the same, so our sizing is tailored to three different body shapes:
Step One: Pick your usual UK dress size from 8-20.
Step Two: Pick your bust size based on our Muse Measurements system:
|BRA CUP SIZE||AA - B||C - E||F - HH|
So if you typically wear a UK size 14 and wear a 34A bra, you’d order a 14 Hepburn. Likewise if you’re a UK size 10 and wear a 30F bra, you’d order a 10 Hendricks.
All our pieces are designed to offer stretch. However, if you’re in between sizes we recommend sizing up.
If you are very long in the body, we also recommend going up a dress size to offer additional length.
Our Swimbras & Swim Crops are designed to fit snugly so that you feel 100% secure as you move. We have developed a precise Bikini Sizing System to help you identify your correct size.
|BIKINI TOP SIZING||Cup Size|
Band Size (inches)
|26-28||8 Hepburn||8 Monroe||8 Hendricks|
|28-30||10 Hepburn||10 Monroe||10 Hendricks|
|30-32||12 Hepburn||12 Monroe||12 Hendricks|
|34-36||14 Hepburn||14 Monroe||14 Hendricks|
|38-40||16 Hepburn||16 Monroe||16 Hendricks|
|42-44||18 Hepburn||18 Monroe||18 Hendricks|
All our knickers come in standard UK dress sizes from size 8 - 18.
We currently offer all bikinis in sizes 8-18 and all swimsuits in sizes 8-20.
We are very aware that our size range is still relatively limited. We’re a small independent brand, and have focused initially on offering a highly comprehensive and effective set of products to women who wear dress sizes 8-20.
However we are very responsive to demand. If you would like to see more sizes in different types of products please get in touch at email@example.com - we'd love to hear from you.
For example, when we first launched back in June 2017 we tested customer demand for our products in sizes 8-16. So many of you got in touch to say that you were interested in our swimwear but needed larger sizes that within six months we expanded our size range up to UK size 20. We're really listening to you.
Any questions or want to check your size in more detail? Get in touch via firstname.lastname@example.org.