It's October and so that means that as well as summer being officially on the way out, and the countdown to Christmas on the way in (I know, terrifying), it's also Breast Cancer Awareness Month.
We're working with the Breast Cancer Awareness and Education Charity, CoppaFeel!, to help raise awareness of the signs and symptoms of breast cancer - so that you know what feels normal and when something doesn't.
This October there are plenty of fantastic initiatives to get involved with:
As well as helping raise awareness and money, make sure you take the time to get familiar with the signs and symptoms of breast cancer.
We've shared a handy reminder of what you should be looking and feeling for, here:
We recommend checking on a regular, weekly basis so that you become familiar with what your boobs normally look and feel like. You're then in a good position to know if something feels different, and if it does - head straight to your GP.
Every Deakin and Blue cossie comes with a #BraHijack label reminding you to check your boobs on a regular basis.
We also give away free boob checking cards with every order. These handy cards are perfect for popping in your purse and keeping to hand so that you are familiar with the signs and symptoms of breast cancer.
Get involved this October and help raise awareness and support women with Breast Cancer.
We've developed our unique Muse Measurement sizing system to offer a comfortable, sleek and sculpting fit, whatever your shape or size.
We know that no two “size 12” bodies are the same, so our sizing is tailored to three different body shapes:
Step One: Pick your usual UK dress size from 8-20.
Step Two: Pick your bust size based on our Muse Measurements system:
|BRA CUP SIZE||AA - B||C - E||F - HH|
So if you typically wear a UK size 14 and wear a 34A bra, you’d order a 14 Hepburn. Likewise if you’re a UK size 10 and wear a 30F bra, you’d order a 10 Hendricks.
All our pieces are designed to offer stretch. However, if you’re in between sizes we recommend sizing up.
If you are very long in the body, we also recommend going up a dress size to offer additional length.
Our Swimbras & Swim Crops are designed to fit snugly so that you feel 100% secure as you move. We have developed a precise Bikini Sizing System to help you identify your correct size.
|BIKINI TOP SIZING||Cup Size|
Band Size (inches)
|26-28||8 Hepburn||8 Monroe||8 Hendricks|
|28-30||10 Hepburn||10 Monroe||10 Hendricks|
|30-32||12 Hepburn||12 Monroe||12 Hendricks|
|34-36||14 Hepburn||14 Monroe||14 Hendricks|
|38-40||16 Hepburn||16 Monroe||16 Hendricks|
|42-44||18 Hepburn||18 Monroe||18 Hendricks|
All our knickers come in standard UK dress sizes from size 8 - 18.
We currently offer all bikinis in sizes 8-18 and all swimsuits in sizes 8-20.
We are very aware that our size range is still relatively limited. We’re a small independent brand, and have focused initially on offering a highly comprehensive and effective set of products to women who wear dress sizes 8-20.
However we are very responsive to demand. If you would like to see more sizes in different types of products please get in touch at firstname.lastname@example.org - we'd love to hear from you.
For example, when we first launched back in June 2017 we tested customer demand for our products in sizes 8-16. So many of you got in touch to say that you were interested in our swimwear but needed larger sizes that within six months we expanded our size range up to UK size 20. We're really listening to you.
Any questions or want to check your size in more detail? Get in touch via email@example.com.