World Water Day 2018

March 22, 2018

World Water Day 2018

It's World Water Day 2018. Never heard of it before? World Water Day is a day to remind ourselves of the importance of water to our planet, our ecosystem and our lives.


World Water Day 


The Transformative Impact of Water

At Deakin and Blue we talk regularly about the transformative impact of being in water (in a pool, a lake, a river or an ocean) on our mental and physical health. However, even safe drinking water is a luxury that 2.1 billion people on our planet do not have - affecting their health, their education and their livelihood.


The Answer Is In Nature

World Water Day 2018 is exploring the ways that we can use solutions in nature to address the water challenges of our planet. You can read more about some of the initiatives here.


What Can We Do?

At Deakin and Blue we feel strongly about our responsiblity to our planet and this influences our choice of suppliers, of fabrics, our supply chain, our packaging and our end product. We're proud to make our swimwear from a yarn made from recycled and regenerated consumer waste, which is made from items such as used fishing nets. We only use OEKO-TEX® certified manufacturers, we produce our swimwear in small production runs in an environmentally responsible factory in London and we don't use plastic in our packaging, anywhere. We believe that by reducing our impact on the environment, we are contributing to a better, safer planet for everyone.


What Can You Do?

There are really easy and simple things you can do every day to reduce your plastic consumption in order to reduce the harmful plastics found in our oceans, making the world safer for all of us. Here are just a few:

  • Avoid take-away coffee cups
  • Carry a reusable bottle of water on you and refill rather than purchasing new plastic bottles regularly
  • Use a tote bag for your weekly shop. 
  • Do your weekly shopping online and select a "carrier bag free" delivery.
  • Avoid using single use, disposable plastics, such as disposable razors, plastic cutlery, plastic straws.
  • Remind your take-away provider to not include plastic cutlery in their delivery.
  • Get to know beauty and fashion brands that prioritise being sustainable and planet-friendly - ones who proactively tell you that they have considered and reduced their plastic consumption.


Want to know more about how you can make a difference?

We recommend the following sites for more reading about how you can make a difference: